A Summer Sales campaign to promote the Sports membership plan - FIFA Confederations Cup 2017.
LeSport HK members can enjoy the football match of FIFA Confederations Cup 2017.
Web / App / TV
Through different inhouse and external online platform to do the advertisement, so as to let the customer have more understanding of the brand and know there is a Sports Membership promotion.
Fully utilize the in-house promotional banners to do the promotion. Through TV UI, Facebook feed, eDM and banners.